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Intellectual property
Intellectual property indicates a system of legal protection of intangible assets resulting from the creative and inventive activity of a person, such as artistic and literary works, industrial inventions and utility models, design, and trademarks.
Intangible assets are protected by specific intellectual property rights recognized by different national legal systems. The protection provided by these regulations are numerous and serve to enhance and preserve the value of the products or services placed on the market to guarantee the full commercial development of companies.
Why you need to register a trademark?
Trademark’s registration confers on the applicant the exclusive right on a given sign, producing its effects from the filing date of the application, with the possibility of repeated renewals by the owner of the trademark or his successor in title at each registration deadline.
Registering your trademark means being able to prevent third parties from unauthorized use of the trademark in the territory where protection was sought. In this way, trademark registration supports the marketing strategy of companies by creating a unique link between them and the recipients of the products or services placed on the market.
The growth in the last 12 months
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Legal Insight
SME FUND 2024: Refund Opportunities for New Trademark and Design Deposits
The E.U.I.P.O. has opened, also for 2024, the “SME Fund,” which allows small and medium-sized enterprises based in the EU to protect their intellectual property
The Super Lawyers and Super Corporate Law Firms 2022
MUSELLA IP LAW selected by Milano Finanza and PBV Monitor as “The Super Lawyers and Super Corporate Law Firms 2022” in the guide published by
Alfa Romeo “Tonale” with NFT System: Production Starts in Naples
The new SUV from Stellantis Group is the world’s first car connected to a digital NFT certificate, a groundbreaking innovation in the automotive industry. The
Rebranding
Rebranding is a marketing strategy that aims to reposition an existing brand in the market by building a new brand identity capable of adapting to
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